top of page
Search


Sachin Tendulkar is back with Apollo Tyre’s marketing campaign
Discover the winning partnership that combines precision, performance, and passion.
Ananya Dutta
Dec 16, 20232 min read


Chinese Wok’s innovative marketing campaign with cricket umpire Nitin Menon
Explore the culinary excitement and cricketing precision that make Chinese Wok the talk of the town.
Ananya Dutta
Dec 15, 20231 min read


Nike collaborates with Powerpuff Girls by blending nostalgia in its new marketing strategy
Embrace the power of nostalgia with Nike x Powerpuff Girls – where classic meets contemporary, and style meets superhero strength.
Ananya Dutta
Dec 13, 20231 min read


Adidas shifts it’s marketing strategy from music to sports in United States
Explore the brand's renewed commitment to athletic excellence, innovation, and empowering a new generation of athletes.
Ananya Dutta
Dec 13, 20231 min read


Lionel Messi: TIME's Athlete of the Year
Messi's journey is not just about goals; it's about rewriting the history of football.
Ananya Dutta
Dec 8, 20232 min read


Groundbreaking CGI of running shoes by Adidas for Dubai Marathon
Step into the future of running with Adidas!
Ananya Dutta
Dec 7, 20232 min read


PNB MetLife endorses sports marketing by appointing Smriti Mandhana as brand ambassador
Explore the dynamic synergy between PNB MetLife and Smriti Mandhana.
Ananya Dutta
Dec 6, 20232 min read


KSI & Logan Paul’s scarce move for PRIME
Uncover the latest in digital stardom, gaming, and more as these two influencers redefine the PRIME experience.
Ananya Dutta
Dec 4, 20232 min read


Roger Federer is a marketing ninja
Discover how tennis legend Roger Federer has seamlessly transitioned from the court to the business world, showcasing his strategic prowess.
Ananya Dutta
Dec 2, 20232 min read


Kim Kardashian plays it smart by collaborating with athletes for her new men’s clothing brand SKIMS
Uncover the bold synergy between fashion and sports, making waves in the world of men's fashion with this innovative partnership.
Ananya Dutta
Dec 1, 20232 min read


Increase in sponsorship, viewership anticipated after cricket’s inclusion in Olympics 2028
Witness the monumental impact of cricket's inclusion, transcending boundaries and uniting fans worldwide.

Hardik Agrawal
Nov 30, 20231 min read


Messi becomes co-owner of KRU Sports: Impact on esports industry
Explore the seismic shift as Lionel Messi becomes co-owner of KRU Sports, reshaping the esports industry.
Ananya Dutta
Nov 29, 20231 min read


Vicks and India join forces with Yuvraj Singh for hearing-impaired cricket fans
Experience the magic of inclusivity in the world of cricket with this inspiring partnership.
Ananya Dutta
Nov 28, 20232 min read


Swinging dreams in Amazon miniTV: Pawan's journey from Mumbai's slum to the fairways
A tale of resilience, dreams, and the transformative power of golf.
Ananya Dutta
Nov 27, 20231 min read
bottom of page