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Ananya Dutta

JioCinema join hands with Pokemon to expand kids' entertainment offerings

JioCinema has extended a hand of partnership with ‘The Pokemon Company’ in order to deliver all the childhood fond collections of Pokemon on the Reliance Jio streaming service. Due to this, JioCinema will be able to stream Pokemon episodes to improve the kid's entertainment.



Pokemon


JioCinema will get access to more than 1,000 episodes and 20 films from the adored Pokémon anime series as per the conditions of the arrangement. Kids throughout the nation will be able to experience their beloved Pokémon adventures, thanks to the availability of this vast collection in three Indian languages: Tamil, Telugu, and Hindi.


Benefits of the partnership


There are a number of advantages that JioCinema and Pokémon anticipate from their partnership:


For JioCinema


  • Boost its kids' entertainment collection with a well-known and globally recognizable brand.

  • Draw in new members, especially those who have small children in the family.

  • Improve the perception of the brand and reach a larger market


For The Pokemon Company


  • Expand the content's audience to include a large number of Indians.

  • Bolster its position in the Indian market and profit from Pokémon's rising appeal.

  • Forge closer relationships with Indian supporters and generate fresh avenues for interaction


Implications for Indian streaming landscape


JioCinema's decision to offer Pokémon programming is probably going to make competition among streaming services for young consumers even more fierce. It is anticipated that other significant competitors, such as Disney+ Hotstar and Netflix, will react by implementing their own plans to draw in this expanding clientele.


Due to factors including expanding internet penetration and rising disposable incomes, there is an increasing demand in India for high-quality kids' entertainment content. This collaboration is probably going to accelerate the trend and inspire other streaming services to make investments in children's programming.


Live your childhood dreams through Pokemon


All things considered, JioCinema and Pokémon's collaboration is a good thing for the Indian streaming market since it expands the reach of a well-known and diverse brand while also fostering the expansion of children's entertainment in the nation.


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