The primary agenda of an Ecommerce brand is to increase their sales. Paid Ads are a blessing for the up-and-coming Ecommerce brands. It’s easier than ever to create brand awareness for your product and generate sales by the means of paid ads and performance marketing.
According to mayple:
43% of the most visited Ecommerce sites spent more than $5k per month on social media advertising.
78% of American consumers say that they’ve discovered products on Facebook, and with organic engagement dropping rapidly this mostly comes from ads.
The average Facebook user clicks on 11 ads per month.
Here are different platforms which one can use to reap the benefits of paid ads for their Ecommerce brand:
Social Media Ads: Instagram, Facebook, Snapchat, YouTube and TikTok have become ideal places to market Ecommerce brands associated with apparel, cosmetic, food, technology and more. Image ads, Video ads, Carousel ads, Instant Experience Ads and Collection Ads are some of the best mediums to market on Meta.
Search Engine Ads: Search engines like Google & Bing provide a variety of options to brands - to showcase their products. Search Ads, Display Ads and Google Shopping Ads are the three means through which brands can market themselves. Among these, shopping ads are the premier way to run paid ads as they are visually appealing and appear at the top of the search results page.
Here are some facts that reiterate the power of social media ads:
92% of Instagram users say that they’ve followed a brand, clicked on their site, or made a purchase after seeing their product on the platform.
98% of all Pinterest users say that they’ve tried new things that they found on Pinterest.
Get in touch with ‘H&H’ today if you wish to take your Ecommerce brand to another level with the help of paid ads.
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